Primary Food & Drink

Brand Development. Architecture. Interior Design.

Updated American Comfort Design for Updated American Comfort Food

For his first restaurant outside of Chicago, Graham Elliot planned to serve his modern take on American comfort food. This idea of a contrast between comfort and modern formed the conceptual basis for the interior design.

The interior was conceived as a classic and familiar American residential interior: white trim, wood floors, neutral colors. The type of interior that would be a familiar and home-like setting for the clientele. To contrast with this, we introduced elements like exposed structural steel columns, steel mesh, and interior steel windows.

Project Information and Credits:
Firm: Avery Architecture & Design
AAD Project Team: Richard Avery, Design Lead; Roland Solinski, Architecture Intern; Liza Laserow, Design Intern
Location: Greenwich, CT
Scope: New full service restaurant build-out
Services: Brand & aesthetic concept development; Architecture and interior design
Size: 7000 sf, 145 seats
Budget: Approx. $1.5m for all construction & FF&E
Client: Graham Elliot
MEP Engineer: Peterson Engineering Group
Kit. Equip. Design: Jeff Carlin, Tri-Mark
Builder: JCS Construction
Photos: Richard Avery, New York Times
Project Duration: Nine months, start of design to opening